CHRISTIAN POLO ORELLANA
167 Bayridge LN, Weston, FL 33326 +1 954 -560 -4248 christianpoloorellana@gmail.com
EXPERIENCED SALES EXECUTIVE | BUSINESS DEVELOPMENT LEADER | SALES STRATEGIST
PROFESSIONAL SUMMARY
Relationship oriented sales leader with 20+ years of experience generating revenue and establishing trusting relationships. R esult oriented strategist
capable of delivering consistent sales revenue, market share and profit growth. Motivated by a fast -paced and rapidly changing working
environment as well as collaborating with highly performance team members. Focused on proven sales methodologies for executio n. Trilingual.
AREAS OF EXPERTISE
Enterprise Solutions Results Oriented Territory Management Customer Centric Cloud SaaS Solutions
Sales Cycle Sales Strategy AI, IOT, RPA , QMS Consultative Approach Market Analysis
Business Development C-Suite Target Complex Sales Contract Negotiations Intelligent Automation
CAREER HIGHLIGHTS
Software Solutions : 15+ years ’ introducing small, medium, and enterprise global cloud technological software solutions.
Sales Strategy : 15+ years’ experience developing and implementing B2B and B2C sales strategies to drive consistent revenue growth.
Business Needs : 15+ years’ practice providing a consultative sales approach for understanding customer needs and for becoming a trusted advisor .
Consulting : 10+ years providing expert advice to C -Suite executives, consulting, project management and professional implementation services .
PROSHOP ERP
Senior Sales Executive 08/2024 – Present
Spearheaded Go -To-Market sales of ERP, QMS, MES, and DMS software (SaaS) solutions for small, medium, and large enterprises. Managed net new
sales, add -on sales, p ipeline generation, reseller execution, marketing strategies, and strategic alliances. Aerospace & Defense, AS9100, ITAR.
• Achieved 194% of ARR and 100% of NRR quota in 2024.
• Engaged with CEOs, CTOs, CFOs, Owners, and Directors to drive business growth.
TRATTOS GROUP
Founder & Managing Director 06/2023 – 07/2024
Oversaw business operations, offering enterprise software solutions (ERP, RPA, and AI) and consulting services to optimize ma nufacturing, automation,
and supply chain performance. Delivered insights, strategies, and implementation support to drive organiza tional growth.
• Developed a business plan that streamlined operations and increased revenue.
• Acquired new customers by delivering tailored enterprise solutions.
• Provided consulting to enhance processes and improve supply chain efficiency.
• Established business partnerships with major global IT software players: IBM, UiPath, and Salesforce .
GLG 04/2024 – 07/2024
Business Advisor Expert
Technology industry senior expert with 20+ years advising C -Suite executives on market trends, software, and emerging technologies.
SYSTEM SOFT TECHNOLOGIES 11/2022 – 05/2023
Senior Business Development Manager – Business Solutions (Nov 2022 – May 2023)
Drived sales of intelligent automation and IT services for medium -to-large enterprises. Represented a global leader in delivering tailored solutions to
automate critical business processes across industries, leveraging expertise in Hyper Automation, RPA, AI/ML, Digital Transfo rmation, Low Code/No
Code, Cybersecurity, Data Analyt ics, Cloud Integration, and Application Development.
ECi SOFTWARE SOLUTIONS 07/2014 – 10/2022
Regional Sales Director (08/2018 – 10/2022) Go -to-market sales expert specializing in ERP/MES solutions (SaaS/On -prem) for manufacturing,
distribution, and financial sectors. Proficient in net new sales, pipeline generation, channel strategy, marketing, and contr act negotiations. C -suite.
• Achieved 130% of revenue plan, 100% YoY growth in 2020; Chairman’s Club 1st place.
• Delivered 107% of plan in net new customer units, with consistent YoY growth (2014 –2020).
• Drove 3x pipeline growth using MEDDPICC methodology and strategic marketing.
• Fostered organizational growth by mentoring new hires and promoting a culture of accountability.
Sales Director (04/2017 – 07/2018) Sales professional specializing in ERP/MES solutions (SaaS) for manufacturing, distribution, and financial
sectors. Managed end -to-end net new sales, marketing strategies, channel enablement, and contract negotiations. C -suite.
• Achieved 85% of revenue plan and 101% of net new customer targets in 2018.
• Developed MEDDPICC -based sales methodology, driving significant customer growth.
• Fostered a culture of accountability while scaling operations and focusing on key vertical markets.
Sr. Sales Executive (08/2014 – 04/2017) Led regional operations and GTM strategies for ERP/MES solutions (SaaS) in manufacturing, distribution,
and financial sectors. Managed sales, strategic partnerships, customer retention, and P&L accountability while engaging C -suite executives.
• Delivered 101% of revenue plan in 2016, with a 50% sales growth (2014 –2016); President’s Club 4th place.
• Exceeded net new customer targets annually (2014 –2016), achieving up to 107% of plan.
• Expanded pipeline by 4x through targeted marketing strategies and reestablished regional operations. • Signed new strategic partnerships aligned with company values and culture.
INVESTNOR 06/2013 – 07/2014
Director Alliances
Developed growth strategies to establish market leadership in the mobile payment industry for large enterprises. Drove strate gic alliances and
negotiated with major banks and merchants to expand market penetration. C -suite.
• Secured a $5M contract with a major merchant covering 1,400+ branches nationwide.
• Built strategic partnerships to drive growth and market entry.
• Launched a new incentive sales program, generating additional revenue streams and signing key alliances with local banks and merchants.
KEYEDIN SOLUTIONS 08/2012 – 06/2013
Head of Operations & Sales
Led a successful cloud computing SaaS subsidiary focused on ERP and project management solutions. Designed Go -To-Market strategies for
medium/large enterprises and managed all regional operations, including sales, marketing, customer service, consulting, a nd P&L accountability.
• Secured key 3 -year multinational contracts, driving revenue growth to $1.5M.
• Developed 5 -year growth plans and localized products to meet regional needs, tripling the pipeline across all verticals.
• Engaged with CEOs, CFOs, and PMOs to drive decision -making and business growth.
• Established strategic reseller partnerships in key international markets.
EPICOR SOFTWARE 01/2007 – 07/2012
Regional Channel Development Manager (09/2010 – 07/2012)
Drove net new ERP software sales (SaaS/On -prem) for manufacturing, distribution, and financial sectors, managing 50+ strategic partners across the
region. Developed channel sales strategies, partner programs, and served as a key liaison for go -to-market op erations targeting medium/large
enterprises and CxO stakeholders.
• Consistently exceeded revenue goals, achieving 110% of plan in 2011 and 115% in 2010, with annual sales growth of 25%.
• Increased reseller sales revenue by 300% and drove 200% cloud pipeline growth.
• Expanded reseller customer base by 100% YoY and boosted pipeline generation by 400%.
• Led a multi -vertical team with 3 direct reports and 50+ partners, launching a new LOB for the regional division.
• Restructured the company -wide partner program and attracted top talent through strategic recruitment initiatives.
Regional Consulting Manager (12/2008 – 09/2010)
Led sales consulting services for the US division, focusing on achieving revenue and profitability objectives through direct and partner accounts.
• Secured 15+ ERP consulting contracts totaling $6M and delivered 30+ live implementations.
• Recognized as the fastest -growing LOB division in the Americas consulting region in 2009.
• Expanded the team to include 6 Senior Project Managers and 3 Senior Consultants.
• Established partnerships with 10 key strategic service providers for indirect ERP implementations.
ERP Consultant & Project Manager – Team Lead (01/2007 – 12/2008)
Directed ERP implementation consulting for manufacturing, distribution, and financial sectors across the US and Canada. Provi ded remote and onsite
project management following company ERP methodologies.
• Achieved top customer satisfaction scores in 2008 CTO surveys.
• Managed 12 successful ERP service go -lives in the US and Canada.
• Improved productivity and revenue by optimizing processes and developing a project management tool.
• Supported change management best practices as part of implementation projects.
NETWORK INTEGRATION GROUP – Operations Manager (Dec 2004 – Dec 2006) 2004 – 2006
SOLIMEX – Regional Sales Manager (Dec 2002 – Dec 2004) 2002 – 2004
SORIANA – Senior Strategic Project Manager (Dec 2001 – Dec 2002) 2001 – 2002
ENABONOS.COM – Supply Chain Director (Aug 1999 – Dec 2001) 1999 – 2001
PHILIPS ELECTRONICS – Master Planner of Resources (Feb 1998 – Jul 1999) 1998 – 1999
EDUCATION
Master of Science in International Logistics , Texas A&M International University, Laredo, TX, USA
Master of Science in Supply Chain Management , Ecole Superieure de Commerce, Montpellier, France
Master of Business Administration in International Trade , Texas A&M International University, Laredo, TX, USA
Bachelor’s in Business Administration, Major in Business Management , University of North Alabama, Florence, AL, USA
CERTIFICATIONS – IBM – watsonx.ai Sales, UiPath – Automation Business Analyst, Appian – Partner Sales Accreditation , Amazon – AWS Cloud
Essentials for Business Leaders , Frankley Covey – Closing the Sale, Qualifying Opportunities, UC Berkeley – Artificial Intelligence Strategy ,
Massachusetts Institute of Technology – Negotiation and Influence, Thunderbird School of Global Management – Global Negotiations
SKILLS – SalesForce, HubSpot, SaaS, MS Office, MS Project, PPM & PSA, PMP, CRM MS Dynamics, Exact CRM Synergy, ERP SAP R/3 (SD, MM, PP ), ERP
Oracle, ERP Macola, ERP/MES JobBOSS, ERP E2 Shop, MEDDPICC Sales Methodology, AirDeck, AWS Cloud Essentials, HubSpot, Appian Sales
Methodology, UiPath Sales Professional, Soho CRM & Mkt, MailChimp, Exact RPA, Watsonx.ai IBM Data and Artificial Intelligence , Project
Management (PMI), ProShop ERP, DealHub, QuotaPath , Gong , Atlassian, FedRamp, CMMC , Aerospace & Defense, A S9100, ITAR.
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