KELSIE RICHARDS
Operations & People Leader | Cross-Functional Execution | Scalable Systems | Costa Mesa–Based
Costa Mesa, CA | (562) 290-7803 | kelsie.rich13@gmail.com
PROFESSIONAL SUMMARY
Strategic operations and client experience leader with 10+ years of success driving cross-functional collaboration, process optimization, and high-level support in fast-paced, high-growth environments. Proven ability to lead multi-site teams, scale systems, and improve workflows aligned with corporate goals. Known for a people-first leadership style, business acumen, and operational precision. Seeking a corporate role in operations, people, or strategy at a mission-driven company.
CORE COMPETENCIES
Strategic Leadership • Cross-Functional Collaboration • Administrative Operations • Talent Development • Workflow Optimization • Client Experience • KPI Alignment • Project Management • CRM Systems • Data Reporting • Digital Tools • Communication Strategy • Training Programs
PROFESSIONAL EXPERIENCE
ACTING REGIONAL MANAGER
LoveShackFancy – West Coast | 2025–Present
– Directed regional operations across multiple locations, aligning field performance with corporate KPIs.- Implemented scalable systems and cross-functional training programs that improved operational efficiency.- Partnered with corporate on strategic reporting, forecasting, and process improvement initiatives.
LUXURY STORE MANAGER / ASSISTANT MANAGER
LoveShackFancy – Newport Beach, CA | 2021–Present
– Led a high-performing client-facing retail location, overseeing business operations and employee performance.- Executed customer experience initiatives that improved retention and increased sales.- Managed compliance, scheduling, inventory control, and KPI reporting.
SENIOR EXECUTIVE PERSONAL ASSISTANT
Confidential C-Suite Client – Irvine, CA | 2021–2023
– Supported C-suite executive across all administrative functions, including internal coordination with HR, finance, and legal.- Managed confidential workflows, streamlined systems, and oversaw logistics for special projects.- Improved communication and productivity through proactive workflow design.
STORE MANAGER / CO-MANAGER / SALES LEAD
Ann Taylor LOFT – Seal Beach & Huntington Beach, CA | 2016–2021
– Mentored and led teams to exceed sales goals and improve client satisfaction.- Oversaw daily operations including loss prevention, compliance, and community outreach.- Drove marketing initiatives to boost store visibility and customer loyalty.
EVENT COORDINATOR & HOSTING MANAGER
The Boathouse on the Bay – Long Beach, CA | 2014–2017
– Planned and executed high-end private events for corporate and personal clients.- Managed vendor relations, budgets, logistics, and client communications.- Consistently received top client satisfaction ratings.
EDUCATION
Bachelor of Arts in Business Marketing – University of Massachusetts Boston, Global
Associate of Arts in Communications – Cypress College
TECHNOLOGY & TOOLS
Microsoft Office Suite • Google Workspace • CRM Systems • Reporting Tools • Social Media Platforms
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