C, Viola

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V io la
Carm ona

T e m pe,
AZ
| 623-2 08-8 799
| vio la .fr a nqui@ gm ail . c o m

B ilin gual
(E nglis h /S panis h )
| U.S .
Navy
Vete ra n
| Activ e
To p
Secre t
Cle a ra n ce

E XEC UTIV E
SU M MARY

S tr a te gic
and
in nova tiv e
busin ess
le ade r
wit h
15+
ye ars
of
cro ss-fu n ctio nal
exe cu tiv e

e xp erie nce
sp annin g
Sale s,
Mark etin g,
Opera tio n s,
Lead
Gen era tio n,
Adm in is tr a tio n ,
an d

S aaS
. Pro ve n
su cce ss
in
sca lin g
org aniz a tio ns,
le ad in g
hig h-p erfo rm in g
te am s,
and
driv in g

s u sta in able
re ve nue
gro w th
acro ss
B2B
and
B2C
envir o nm ents .
Ade pt
at
de sig n in g
opera tio n al

s yste m s,
build in g
GTM
str a te gie s,
optim iz in g
cro ss-d epartm en t
pro ce sse s,
an d
alig nin g
peo ple ,

p ro duct,
and
perfo rm ance .
Str o ng
te ch n ic a l
flu ency
wit h
th e
ab ilit y
to
brid ge
bu sin e ss
and

e ngin eerin g
te am s
fo r
ente rp ris e -le ve l
exe cu tio n.

E XEC UTIV E
EXPER IE N CE

D ir e cto r
/ Execu tiv e
– Lead
Gen era tio n
& Gro w th

R ETH IN K
Reta il
– Orla n do,
FL
| Aug
20 24
– Pre sen t

● Lead
ente rp ris e -le ve l
ABM
and
om nic h an nel
le ad
gene ra tio n
str a te gy
su ppo rtin g
sa le s

pip elin e
acce le ra tio n.

● Im ple m ent
auto m atio n
and
data -d riv e n
syste m s
th at
enha nce
co nve rs io n
ra te s
and

ca m paig n
RO I.

● Partn er
wit h
sa le s,
mark e tin g,
opera tio ns,
and
partn ers h ip s
te am s
to
driv e
in te g ra te d

re ve nue
in it ia tiv e s.

● Deve lo p
sca la ble
fr a m ew ork s
fo r
ta rg etin g,
se gm enta tio n ,
and
ente rp ris e
cu sto m er

acq uis it io n.

F ounder
& Chie f
Execu tiv e
Offic er

C aro usel
Te ch nolo gy
In c.
– Orla n do,
FL
| Ju n
2018
– Dec
2024

● Founded
and
sca le d
a B2B
SaaS
pla tfo rm
se rv in g
re al
esta te ,
le nd in g,
an d
ente rp ris e

use rs .

● Dir e cte d
all
exe cu tiv e
fu nctio ns
in clu d in g
sale s
le ad ers h ip ,
mark etin g
str a te g y,

opera tio ns,
fin an ce,
pro duct
develo pm en t,
an d
partn ers h ip s
.

● Pers o nally
engin eere d
co re
pla tfo rm
fe atu re s
(J a va S crip t,
Node .js ,
React,
Next.js ,

Fir e base )
enablin g
eff ic ie nt
pro duct- m ark e t
alig nm ent.

● Built
str a te gic
allia nce s,
managed
in ve sto r
re la tio ns,
and
le d
M&A
eff o rts .

● Deve lo ped
in te rn al
opera tio nal
syste m s
th at
im pro ve d
pro du ctiv it y ,
tr a nsp are ncy,
and

pro fit a bilit y .

C hie f
Opera tin g
Offic er

E le vate d
Pers p ectiv e
Mark etin g
– San
Die g o,
CA
| Dec
20 17
– Dec
2019

● Ove rs a w
org aniz a tio nal
opera tio ns
acro ss
Sale s ,
Mark etin g,
IT ,
Fin an ce,
an d
Clie n t

Serv ic es
.

● Im ple m ente d
opera tio nal
ro adm aps,
SO Ps,
and
perfo rm ance
dash b oard s
to
im pro ve

eff ic ie ncy
and
acco unta bilit y .

● Led
fu ndra is in g
and
hig h-v a lu e
clie n t
enga gem ents
whil e
str e ng th enin g
ve ndo r

partn ers h ip s.

● Dir e cte d
GTM
pla nnin g
and
su pporte d
exp an sio n
in it ia tiv e s
acro ss
mult ip le
busin ess

unit s .

S en io r
Vic e
Pre sid en t
(S VP)
of
Mark etin g

C la ssic
Hom es
Rem odelin g
– San
Die g o,
CA
| Dec
2015
– Nov
2017

● Exe cu tiv e
le ader
ove rs e ein g
Mark etin g,
Busin ess
Deve lo pm en t,
Sale s
Alig nm en t,

an d
Bra n d
Str a te g y
.

● Modern iz e d
dig it a l
mark e tin g,
CRM
syste m s,
and
le ad
gene ra tio n
in fr a str u ctu re
to

in cre ase
mark e t
sh are .

● Dir e cte d
cro ss-fu nctio nal
pro je cts
to
im pro ve
cu sto m er
exp erie n ce ,
re ve nue
fo re ca stin g,

and
opera tio nal
work flo w s.

● Built
new
in te rn al
departm ents
(S ale s
Ops,
Mark e tin g
Ops,
Clie nt
Rela tio n s)
to
su ppo rt

co m pany
exp ansio n.

A via tio n
Main te n an ce
Adm in is tr a tio n
– Opera tio ns
&
L ogis tic s

U nit e d
Sta te s
Navy
– San
Die g o,
CA
| May
2005
– Ju n
20 11

● Dir e cte d
avia tio n
main te nance
data
op era tio ns,
te ch nic a l
docu m enta tio n,
sch ed ulin g ,

and
re portin g.

● Managed
lo gis tic s
and
re adin ess
op era tio ns
ab oard
USS
Esse x.

● Supporte d
cro ss-d epartm ent
co ord in a tio n
ensu rin g
mis sio n
re a din e ss
fo r
la rg e-s ca le

avia tio n
unit s .

● Tru ste d
wit h
ove rs ig ht
of
se nsit iv e
data
syste m s
re q uir in g
se cu rit y
and
pre cis io n.

E D UCATIO N

M aste r
of
Scie n ce,
Avia tio n
Man ag em en t
(In
Pro gre ss)
– Purd ue
Univ e rs it y ,
Exp e cte d
2026

M BA,
Busin ess
Adm in is tr a tio n
– Flo rid a
In te rn a tio nal
Univ e rs it y ,
2018

B ach elo r
of
Scie n ce,
Acco untin g
– Flo rid a
In te rn a tio nal
Univ e rs it y ,
20 08

C ertif ic ate ,
Fam ily
& Busin ess
Med ia tio n
& Conflic t
Reso lu tio n
– La ke w oo d
Univ e rs it y ,

2 013

C ER TIF IC ATIO NS

● Certif ie d
Scru m
Maste r
(C SM )

● Com pT IA
Netw ork + ,
A+,
Secu rit y +

● OSH A
10
& 30

● Natio nal
Certif ie d
Pro fe ssio nal
Media to r

● Activ e
To p
Secre t
& Secre t
Cle ara nce

C O RE
CO M PETE N CIE S

E xecu tiv e
Lead ers h ip
& Str a te g y:
P&L
Ove rs ig ht,
Cro ss-F unctio na l
Lead ers h ip ,
Chan ge

M anagem ent

S ale s,
Mark etin g
& Reven ue
Gro w th :
ABM ,
Dig it a l
Str a te gy,
Le ad
Genera tio n,
GTM
Pla nnin g

O pera tio ns
& Adm in is tr a tio n:
Pro ce ss
Optim iz a tio n,
Ente rp ris e
Syste m s,
SO P
Deve lo pm ent,

K PI
Dash board s

T e ch nolo gy
& Data :
CRM /S ale sfo rc e ,
Marte ch ,
Data
Analy sis ,
Work flo w
Auto m atio n

T e ch nic al
Skills :
Ja va S crip t,
React,
Nod e.js ,
Next.js ,
Fir e base ,
SQ L,
API
Arc h it e ctu re

O th er
Str e n gth s:
Conflic t
Reso lu tio n,
Cro ss-C ult u ra l
Com mun ic a tio n ,
Avia tio n
& Logis tic s

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