RACHEL LAURENO
5230 Tuckerman Lane, North Bethesda, MD 20852
917-565-4177 / rachel36ve@gmail.com
Rachel Laureno is a strategic business development and growth-oriented partnerships leader and project manager with a Wharton MBA and over two decades of experience at top firms, including Goldman Sachs, BDO USA, & Baker Tilly (Moss Adams). She has a proven ability to build high-impact relationships with C-Suite leaders, identify and pursue high-ROI opportunities, and drive revenue growth and deeper relationships with Alliance partners. She brings deep experience in creating and executing client success, go-to-market and partnership strategies, leading cross-functional initiatives, and navigating ambiguity to deliver measurable results. Rachel thrives in roles that demand speed, creative problem-solving, and strategic resolution—consistently bringing back outcomes that exceed expectations. Senior professionals who work with Rachel appreciate her high level of professionalism, organization, preparation, follow-through, strategic thinking, and successful collaboration, which lead to positive impacts on business outcomes and reputation.
AWARDS & RECOGNITIONS
Received recognition as a member of BDO’s “Summit Club” in FY 2021 and FY 2022 (i.e., top ten percent of BDO’s nationwide sales force). Recognized as BDO’s 2021 #1 Mid-Atlantic and 2022 Southeast #1 salesperson.
Ranked #5 nationally across the entire Moss Adams BD organization after only two years at the firm.
Recipient of the IMS Excellence Award and IMS Americas Outstanding Achievement Award.
PROFESSIONAL EXPERIENCE
BAKER TILLY (MOSS ADAMS) June 2022 – October 2025
Business Development Executive
Serves as a senior business development and client relationship executive to shape Baker Tilly’s and Moss Adams’ growth, partnership, and go-to-market strategy, targeting PE investors, CEO’s, CFO’s, executives, bankers and attorneys.
Possesses strong understanding of the buyer & alliance ecosystem, including the dynamics and pain points faced by PE investors.
Demonstrates deep experience building and maintaining strong C-Suite and Alliance relationships across enterprise customers.
Total $4.5 revenue in fiscal year 2024 exceeded $3M target by 150%. Since 2022, Rachel has developed fruitful PE investor, CEO and CFO relationships to develop a steady stream of new wins, as well as effective partnerships with key referral sources resulting in many new opportunities. Excellent network includes investment bankers, attorneys, PE investors, CEO’s and others.
Originated and collaborated in 2025 engagement revenue of $2.9 Million YTD, 60%+ of which is PE related (10/15/25).
BDO USA 2014 – 2022
Invested eight years designing, developing and building BDO USA’s national healthcare go to market and BD strategy.
Director, Healthcare Business Development Leader 2017 – 2022
Lead BDO’s HC business development and go-to-market strategy, targeting HC executives, HC PE investors and attorneys. Drive revenue growth across service lines with existing and new clients.
Representative wins include multiple health system engagements, PE-backed Q of E, audit, tax and advisory engagements, financial outsourcing and reporting advisory engagements for large physician groups, FEMA grants engagements at health systems, and SOX Compliance engagements, among others.
BDO USA Director, Healthcare Marketing & Communications 2014–2017
Initiate, design and implement new business development, marketing and communications strategies for the Center for Healthcare Excellence & Innovation, healthcare advisory, audit, investment banking and tax practice. Planned and implemented national business development and marketing strategy, e.g. positioning, new collateral (brochure/capabilities), thought leadership, online presence, new website, social media, and PR strategies.
AIG New York, NY
Director, Communications June 2013 – June 2014
Developed and drove internal communications strategy for Global Legal, Compliance, Regulatory and Government Affairs (“GLCR”), for General Counsel and senior leadership across seven cities in the Americas, Europe and Asia.
Launched communications for legal operations transformation and a new e-billing system to 10,000+ employees.
Crafted award-winning essays which led to recognition by the New York Law Journal award as “2014 Outstanding Legal Department” and by Corporate Counsel magazine as one of four “Best Legal Departments” nationally.
IMS HEALTH, IMS Consulting Group [Now Known as IQVIA] New York, NY
Senior Communications Manager January 2007 – October 2012
Launched integrated marketing program and thought-leadership strategy for newly-branded consulting division, including digital strategy, direct marketing, internal/external sales tools, conferences/events and new website.
Recognized with IMS Excellence Award in Change Communications for orchestrating communications in support of major business restructuring and IMS Americas Outstanding Achievement Award.
Engagement Manager (Promoted from Senior Consultant, 2006) June 2003 – December 2006
Conducted analyses for and provided strategic recommendations to senior pharmaceutical and biotech clients re:
market opportunities, optimized brand promotions allocations, and global drug sales and script performance. Recognized with IMS Americas Outstanding Achievement Award in 2006 for $1M promotions analysis.
Sold and managed projects ($60K-$1M in revenue). Designed and developed primary and secondary market research studies for Fortune 500 clients (Alzheimer’s, CNS, oncology, rheumatoid arthritis, hypothyroidism and pain.
WYETH PHARMACEUTICALS Radnor, PA
MBA Summer Intern
● Completed market analysis for a new $500 million indication for Enbrel senior management.
Summer 2002
GOLDMAN, SACHS & CO., Investment Banking Division New York, NY
Associate, Training & Professional Development (Promoted from Analyst, 2000) June 1999-2001
Developed, marketed and led training initiatives for bankers & clients, e.g. Global IBD Sales Conference Training, Advanced Marketing Skills for SVPs, 1:1 Executive Coaching, Presentation Skills, and Performance Reviews.
ACCENTURE New York, NY Consultant, Change Management Group (Promoted from Analyst, 1998) 1996-1999
Advised clients on employee communication re: new technology, processes and leadership changes across sectors.
EDUCATION
THE WHARTON SCHOOL, University of Pennsylvania Philadelphia, PA
MBA, Marketing & Strategic Management
2003
PRINCETON UNIVERSITY Princeton, NJ
B.A. History, GPA: 3.74 Overall, Cum Laude 1996
● Staff writer, Daily Princetonian; Editor, Princeton course review guide; VP, Jewish Women’s Connection
ADDITIONAL INFORMATION
Member, Wharton Club of New York and Wharton Club of Florida; Passion for art, pilates, floral design and swimming.
Member, Gulf Coast Garden Club, 2025-2026.
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