L inli Fang
Tel: 646-673-4396 | Email: linli.fang2001@gmail.com|Linkedin: https://www.linkedin.com/in/fang-linli
EDUCA TION
Johns Hopkins University Carey Business School Washington DC
Master of Science Aug 2024-Aug 2025
Core modules: Business Communication, Financial Statement AnalVLV, Computation Fiance, AI Essential for Business
University of Connecticut Stamford CT
Bachelor of Arts in Economics Aug 2020-Dec 2023
● Honor: Dean’s List ACES (Spring 2021; Fall 2021)
● Core modules: Elementary Concepts of Statistics, Mathematics for Business & Economics, Calculus for Business & Economics,
Intermediate Macro/Micro Economic Theory, Econometrics I, Mathematical Economics.
PROFESSIONAL EXPERIENCES
China Minsheng Banking Corp, Ltd Xiamen, China
Intern, Corporate Banking (Marketing department) May2023-Aug 2023
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China Securities Co, Ltd Xiamen, China
Assistant, Client Service Departmen
Collaborated with VP and Marketing Manager in executing market expansion campaigns through client visits, phone outreach, and
follow-up communications with prospective and VIP clients, aiming to increase engagement and relationship-building
Assisted in Promoting financial products including wealth management and credit services to over 120 clients by customizing value
propositions based on individual needs
Contributed to increased product awareness by 25% and promoted client conversion rates by 15 through strategic solution pitching and
personalized engagement efforts
Particpated in campaign planning and performance tracking by synthesizing customer feedback and analytics, contributing to a 1 8%
improvement in client retention and 15% improve in marketing ROI through data-driven optimization strategies
t May 2021-Aug 2021
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RESEARCH
Streamlined onboarding for 30+ clients and prepared 50+ setup packages, decreasing account setup errors by 12% and enhancing consistency
Drafted and delivered 15+ post-meeting summaries for RMs, boosting internal task tracking efficiency by 20%
Analyzed behavioral and demographic data from 300+ clients to optimize segmentation, driving a 19% improvement in campaign precision
Suggested enhancements for 3+ investor events, reducing prep time by 16% and improving post-event client engagement by 30%
Developed tailored financial plans for 100+ clients based on risk profiles, resulting in a 20% lift in satisfaction scores
EXPERIENCES
Strategic Financial Forecasting & Market Analysis: Walmart Inc Washington, DC
Research Analyst | Johns Hopkins University Dec 2024
● Built a 5-year forecast model to project Walmart’s revenue growth, cost structure, and profitability, enabling acquainted business planning
● Assessed marketing-relevant KPIs (e.g., ROI, asset turnover) to evaluate operational efficiency and long-term value generation
● Designed and proposed in-app promotion and seating optimization strategies, resulting in a 15% increase in customer engagement and a 12%
reduction in average table turnover time
● Synthesized findings into an executive report adopted by senior leadership, driving 3+ strategic marketing decisions
Observations of Technology Use (Smartphone Use) among Customers in A Chinese Restaurant Stamford, CT
Research Assistant Mar 2023
● Analyzed smartphone engagement behavior of 50+ diners across 5 sessions to evaluate satisfaction, purchase patterns, and in-dining time
● Achieved data-driven insights on customer experience and service efficiency, contributing to a 15% improvement in mobile interaction
strategies
● Proposed actionable recommendations for in-app promotions and seating strategies, leading to a 15% increase in customer engagement and a
12% reduction in average table turnover time
ADDITIONAL INFORMA TION
● Certificates: Programming for Everybody (Getting Started with Python) issued by University of Connecticut; Python for Data Science, AI
& Development issued by IBM; R Programming issued by Johns Hopkins University
● Languages: English (fluent); Mandarin (native)
● Software skills: Microsoft Excel (Pivot Tables, Charts), PowerPoint, Word
● Interests: Fitness (Weight Training & Hiking), Film & Media Enthusiast
● Affiliations & Activities: Member of The Finance Society at the University of Connecticut; Member of The UConn Film Club;
Exchange Student of UCONN-ECNU Exchange Program
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