Candidate for the

Ortiz,, Elishia

email: elishia.ortiz@gmail.com
phone: 518.253.6763
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Elis h ia O rtiz
Phon e n um ber : 5 18.2 53.6 763
Em ail a d dre ss : e lis hia. ort iz @ gm ail.c o m
W eb : h ttp s:// w ww.l in ke d in .c o m /in /e lis hiao rt iz /
Exp erie n ce d A ccou nt M an ag er w it h se ve ra l y e a rs in
cre a tiv e a g en c a ccou nt & proj ect m an ag em en t.
D em on str a te d su cce ss in m an ag in g clie n t
r e la tion sh ip s, s a le s a n d deliv e rin g p roj ects on tim e a n d
w it h in bu dget. P osse sse s a stro n g u n ders ta n din g o f
p ro d u ctio n an d dig ital p ro ce sse s, s p an nin g p rin t, v id eo ,
s o cial med ia, an d w eb . K now n fo r e xce lle n t
c o m mun ic atio n, n eg o tiat ion, a n d pre se n ta tio n sk ills .
E xce p tio nal o rg an iz atio nal a n d tim e m an ag em en t
a b ilit ie s, w ith a ke en eye fo r d eta il. T h riv es in fa st-p ace d ,
d yn am ic en vir on m en ts , a d ep t a t a d ap tin g q u ic kly to
ch an gin g p rio rit ie s. D em on stra te s le ad ers h ip sk ills th at
in sp ir e an d m otiv ate te am s to ach ie ve sh are d go als .
R ead y to d riv e su cce ss a n d fo ste r c o lla b o ra tiv e clie nt
re la tio nsh ip s.
P ro fil e
W ork e xp erie n ce
0 2/2 023 – P R ESE N T REM OTE , U SA
S en io r A cco u nt M an ag er
CS TM R M ark e tin g A gen cy
P rim ar p oi nt of con ta ct & str a te g le a d for 4 clie n ts
(V ic in ity, H ello A lic e, S P A R K & .B AN K) m an ag in g
m ult ip le clie nts ’ n eed s w ith ca re , p ro fe ssio nalis m , a n d
atte n tio n to d eta il.
M an ag e a te a m mad e u p of tw o proj ect m an ag ers
a n d tw o m ark e tin g assis ta n ts
P la n an d exe cu te eve n ts in pers o n an d vir tu ally fo r
c lie nts a n d te am
Deve lo p an d im ple m en t s tra te g ic acco u n t p la n s fo r
t op -tie r c lie n ts on HubS pot , r e su lt in g in a 2 5%
in cre ase in an nual r e ve n ue an d stre n gth en ed
re la tio nsh ip s.
C olla b o ra te w ith in te rn al s ta ke h old ers to d riv e n ew
bu sin ess o ppo rt u n it ie s, r e su lt in g in a 3 0% in cre ase in
upse lls a n d cro ss-s ells , l e ad in g to en han ce d cu sto m er
lo ya lt y a n d re ve n ue g ro w th .
1 1/2 021 – 0 2/2 023 R EM OTE , U SA
P ro je ct & A cco u nt M an ag er
H ad dad & P artn ers
S erv e d as p rim ar p oi nt of con ta ct & str a te g le a d
for 3 clie n ts (B lu e B uffa lo , F a n nie M ae , S hare b u ild er),
a n d se co n dary co n ta ct fo r a n oth er c lie nt (L ig htB ox),
m an ag in g m ult ip le clie nts ’ n eed s w ith atte n tio n to
d eta il. L e d w eekly in te rn al & clie nt p ro je ct s ta tu s
m eetin gs w ith up to 1 0+ part ic ip an ts .
L a u nch ed an d m an ag ed cre a tiv e ca m paig n s for Blu e
B uffa lo t h at b rou gh t in $ 48,9 50 in re ve n ue in 2 022,
in clu din g p io neerin g a su cce ssfu l p ro d u ct v id eo
ca m paig n. W ork e d dir ectly w ith th e clie nt a n d pro je ct
m an ag ed th e p ro ce ss o f e xp an din g th e ca m paig n to 2
W ork e xp erie n ce
o th er c o u n trie s w ith extre m ely p o sit iv e clie nt
re sp o n se an d ca m paig n perfo rm an ce .
P la ye d a ke y ro le in th e la u n ch of c lie nt L ig htB ox’s
n ew web sit e, c o lla b o ra tin g an d co m mun ic atin g w ith
all t e am s to d riv e p ro je ct to co m ple tio n in acco rd an ce
w ith bra n d gu id elin es a n d clie nt g o als .
E m plo ye d Scru m M aste r te ch niq u e to d riv e p roj ects
to s u cce ssfu l c om ple tion wit h in scop e, t im e, a n d
bu dget w ith qu alit y co n sis te n tly e xce ed in g clie nt
e xp ecta tio ns. R eg u la rly cre ate d deta ile d , a cc u ra te
p ro je ct p la n s w ith cle arly d efin ed m ile sto n es,
d eliv era b le s, a n d ta sk s.
C re a te d proj ect b rie fs d eta il in g cos t, t im in g, a n d
scop e of wor k w ith deta ile d su m marie s fo r c lie nt
a p pro va l.
0 5/2 020 – 1 1/2 021 SA N D IE G O , U SA
A cco u nt & M ark e tin g M an ger
H op M ortg ag e
D eve lo ped co n te n t fo r d is se m inatio n via so cial
med ia, web sit es a n d oth er d is trib utio n ch an nels .
O nbo ard n ew clie nts a n d bu ilt re la tio nsh ip s to obta in
an on -tim e clo se o f e scro w with a 5 -s ta r c lie nt
re vie w .
In te ra cte d w ith clie nts fr o m sta rt to fin ish of t h e
h om e lo an pro ce ss.
A naly ze d cu sto m er’s cre d it an d fin an cial sce n ario an d
dete rm ining ap pro priat e lo an pro d u ct(s ).
M an ag ed all m ark e tin g p ro je cts a cco rd in gly to
tim elin e an d bu dget.
A ppro priat ely m an ag ed th e o rg an iz atio n’s m ark e tin g
b u dget.
0 9/2 019 – 0 5/2 020 R EM OTE , U SA
M ark e tin g D ir e cto r
San D ie g o F it n ess
Stra te g ic ally d eve lo ped & exe cu te d in te g ra te d
m ark e tin g an d co m mun ic atio ns p la n s in su ppo rt o f
t h e o rg an iz atio n’s g o als .
M an ag ed an d im pro ve d le ad gen era tio n ca m paig ns,
m easu rin g re su lt s w ith C R M re p o rt in g.
E nsu re d bra n din g an d m essa g in g w ere co n sis te n t
th ro u gh ou t a ll c h an nels .
B uilt b ra n d part n ers h ip s a n d le ad eve n t o u tre ach fo r
b ra n d co lla b o ra tio n a lo n g w ith sp o n so rs h ip s.
O ve rs a w ke y p ro je cts , e n su rin g exce lle n ce in dig ital
s e rv ic es a n d pro je ct/ s ta ff e ffic ie ncie s.
0 9/2 018 – 0 9/2 019 SA N D IE G O , C A
S r. M ark e tin g A cco u nt S tr a te g is t
R ela tio n Edge
D eve lo ped an d m an ag ed dig ital m ark e tin g stra te g ie s
fo r a ssig ned clie nt c a m paig ns in are as o f c o n te n t Work e xp erie n ce
m ark e tin g, S E O , p aid m ed ia, em ail m ark e tin g, C R O &
so cial med ia.
Serv e d as th e m ain poi nt of con ta ct for 9 clie n ts th at
b rou gh t in $ 100K /m on th . Con du cte d clie nt c a m paig n
re vie w s w ith assig ned cu sto m er p o in t o f c o n ta ct, w ho
w as o ft e n C ‐ su it e exe cu tiv es.
O ve rs a w an d dir ecte d th e w ork flo w of c o m ple x
p ro je cts th at in vo lv e d m ult ip le ty p es o f s e rv ic es a n d
deliv era b le s w ith in te rn al d ep art m en t s p ecial ists .
C on tr ib u te d to s a le s p re se n ta tion s a s th e d ig it a l
m ark e tin g exp ert a n d assis te d in clo sin g an d gro w ing
m ajo r c u sto m er a cco u n ts in clie nt s a le s p ro ce ss.
E nsu re d clie nts ’ d ig ital m ark e tin g stra te g ie s w ere in
lin e w ith th e la te st in du stry tre n ds.
0 7/2 017 – 0 9/2 018 SA N D IE G O , C A
D ig it a l M ark e tin g S tr a te g is t
F id elit a s D eve lo p m en t
Deve lop ed , im ple m en te d , t r a ck e d , a n d op tim iz e d
dig it a l m ark e tin g ca m paig n s for 5 dif fe re n t c lie n ts
a cro ss e m ail, w eb , s o cial med ia, PPC an d so cial med ia
ad ve rt is in g. A naly ze d an d re p o rt e d on ca m paig n
re su lt s a n d cu sto m er b eh avio r t o id en tif y a ctio nab le
o ppo rt u n it ie s to in cre ase sa le s a n d im pro ve
en gag em en t w ith clie nts .
Id eate d a “1 2 D ays o f C hris tm as” e m ail ca m paig n fo r
o n lin e clo th in g b ra n d clie nt, s e n din g o u t o n e em ail
e ach day w ith a d is co u n te d pro d u ct to th eir em ail lis t.
T h is ca m paig n w as a h uge su cce ss fo r t h e clie nt.
M an ag ed a te a m of 4 ju nior dig it a l m ark e tin g
assis ta n ts , e n su rin g se am le ss ca m paig n exe cu tio n.
W ro te & deve lo ped a co n te n t c a le n dar fo r c lie nt
c h an nels in clu din g em ail, s o cial , a n d P PC.
1 1/2 015 – 0 4/2 017 SA N D IE G O , C A
F ie ld A cco u nt M an ag er
S ola rC it y
S urp asse d m on th ly sa le s q u ota & new cu sto m er
p en etra tio n.
E sta b lis hed an d m an ag ed tra d e sh ow bu sin ess p la n ;
m axim ized qu alit y le ad gen era tio n th ro u gh pro per
t ra in ing an d pre p ara tio n of b o oth sta ff, t ra d e sh ow
ad ve rt is in g, a n d dir ect m ail ca m paig ns.
C re ate d & exe cu te d on lin e m ark e tin g stra te g ie s w ith
en gag in g co n te n t to gain m ore clie nts .
D ec 2 015: S et re co rd fo r le ad gen era tio n as n ew hir e.
G en era te d 3 0 le ad s.
P la n ned an d exe cu te d eve n ts to gen era te le ad s.
E xp erie nce in m an ag in g le ad s th ro u gh S ale sfo rc e .
M VP of S ola rC it y S ale s tra in ing cla ss.
0 6/2 014 – 1 0/2 016 SA N D IE G O , C A
In te g ra te d M ark e tin g M an ag er
Th ou gh t H ou se A dve rtis in g A gen cy
M an ag ed re la tio nsh ip s a cro ss in te rn al a n d clie nt
te am s to m ain ta in open co m mun ic atio n an d en su re
all p ro je cts w ere ru n nin g effic ie ntly .
P ro d u ce d co n te n t fo r a ll c lie nt s o cial ch an nels a n d
m an ag ed Fa ce b o ok, T w itte r & Lin ke d In ad ve rt is in g fo r
va rio us a cco u n ts .
W ork e xp erie n ce
R esp o n sib le fo r t e stin g u se r e xp erie nce o f c lie nt
w eb sit es, c re ate d an d im ple m en te d ch an ges.
D eve lo ped an d la u n ch ed on lin e ca m paig ns fo r c lie nts .
M an ag ed in te rn s a n d 1 099 sta ff h ou rs d ir ectly re la te d
to pla n ned bu dgets .
D irect c o n ta ct w ith clie nts re g ard in g th eir need s,
b u dget, t im elin e an d sta tu s o f c u rre n t p ro je cts .
P ro je ct m an ag ed w eb sit e d esig n/re d esig n, l a n din g
p ag e im ple m en ta tio n, v id eo pro d u ctio n, c a stin g ca lls ,
p h oto gra p h y sh oots a n d ta le n t/ m od el s e arc h es.
E du ca tio n
08/2 009 – 0 8/2 013 R O CH ESTE R , N Y
N ew M ed ia M ark e tin g
R och este r I n stit u te o f T e ch nolo g y
M ajo r: N ew M ed ia M ark e tin g M inor: P ublic Rela tio ns
Cum ula tiv e G PA : 3 .6 /4 .0 , M em ber o f t h e N atio nal
S ocie ty o f C olle g iat e S ch ola rs , D ean s L is t
·W om en in Busin ess P re sid en t, M cN air Sch ola r, R IT
H ig her E du ca tio n Fello w sh ip pro gra m sp o n so re d by
S tu den t A ffa ir s, A lp h a S ig m a La m bd a H on ora ry S ocie ty ,
A lp h a P hi O m eg a F ra te rn it y a n d A lp h a X i D elt a S oro rit y
1 0/2 022
S cru m M aste r C ertif ic a tio n
Scru m A llia n ce
S kil ls
A cco u n t M an ag em en t
E ve n t P la n nin g
Dig ital M ark e tin g S tra te g y
P ro je ct M an ag em en t
B usin ess D eve lo pm en t
D ata A naly sis & R ep o rt in g
Con te n t M ark e tin g
Social M ed ia M an ag em en t


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