Candidate for the

Pashkoff, Mark

phone: (516) 965-8227
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New York City, NY •
Project Management Specialist • Technical Sales Leader • Product Manager
Customer Relationship Management • Revenue Growth Strategies • Sales Leadership
Dynamic Marketing Leader • Market-Driven Strategist • High Voltage Specialist
Promoted To Director of Product Line and Sales • Author of Technical Publications
Advanced Energy Oct 2019 – present
Director High Voltage Product Line Manager/Business Development
 Facilitated collaboration with Global Sales, R&D, Engineering, Customer Support,
Operations, Marketing & Quality teams to ensure new offerings met technical specifications and
cost targets.
 Leveraged product lifecycle management skills to manage Advanced Energy’s global High
Voltage product line, including strategy, market analysis, and pricing.
 Worked with Sales and external partners to identify new market growth opportunities;
created top-tier solutions using efficient business case processes.
 Developed a detailed Strategic Marketing Plan for boosting growth in target markets. Sales
 Conducted market intelligence for deep customer insights via solution selling techniques.
 Championed customer adoption through consistent fulfillment of delivery commitments.
 Identified key trends impacting both the broader market and specific product line.
 Formulated and implemented a solid business strategy for the high voltage sector.
 Unified engineering priorities with business objectives for designated products.
 Periodically evaluated market competition to stay ahead of industry trends.
 Directed full P&L responsibilities for the high voltage Business Unit.
 market requirements analysis
 Key account management
 Business Development
 Product strategy
Advanced Energy; Long Island, NY Dec 2008 – Oct 2019
Senior Sales Manager/Business Development Industrial Medical Semi
 Delivered consistent, outstanding success as a senior-level executive in the competitive
power electronics industry, specializing in strategic sales and marketing.
 Identified opportunities for process improvement within the sales sector, designing and
implementing effective forecasting, planning, and budgeting processes.
 Headed successful implementation of key account program across the entire global sales
organization by establishing an efficient, streamlined sales process.
 Guided diverse teams with dynamic leadership skills, turning opportunities into successful
design wins through technical sales and marketing strategies.
 Supervised all North American sales activities, including channel management,
demonstrating exceptional adaptability to change and new directions.
 Personally closed 10M in sales  Boosted team performance by fostering a positive environment, pushing individuals to
surpass goals by 30%
 Ensured compliance with weekly, monthly, and quarterly reporting for business
 Thrived in a complex organization, maintaining high positivity consistently.
 Achieved long-term success via driven management style surpassing targets.
Lifetime Brands; Garden City, New York March 2003 – Dec 2008
Senior Product Marketing Manager
 Enhanced product marketing objectives by crafting effective communication initiatives and
branding strategies that amplified client outreach.
 Engineered plans, managing scope using proven methodologies, guiding projects from
ideation to implementation and maintenance.
 Strategized launch planning for new products, orchestrating cross-functional
 Innovated ideas into plans, presenting detailed strategies to the Chief Marketing Officer.
 Orchestrated complete management of product categories from start to discontinuation.
 Penetrated new market segments through strategic marketing initiatives execution.
 Boosted profitability by innovating existing products and pioneering new ones.
 Mastered product development, supervising from conception to market release.
Ithaca College
Bachelors, , Business, Management, Marketing
Technologies: Salesforce, Google Analytics, LinkedIn Sales Navigator, Tableau, Microsoft
Dynamics CRM
Certifications: Stop Talking; Start Communicating • Sandler Management Training • Advanced
selling techniques • Advanced Management Skills • Boot Camp Sales Mastery • Business Mastery


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